Website Lab
Choose how your next website should feel.
50 interactive website directions across 16 industries. Watch them move, open the ones you like, and tell Anika which direction to build in.
Start with your industry
Ecommerce8 experiences
Perfume & Fragrance4 experiences
Beauty & Skincare3 experiences
Fashion4 experiences
Real Estate8 experiences
Food & Beverage6 experiences
Restaurants3 experiences
Home & Interior2 experiences
Services7 experiences
Corporate6 experiences
Healthcare1 experience
Finance1 experience- Product12 experiences
Gaming3 experiences
Creative20 experiences
Experimental11 experiences
Featured experiences
A cross-section of what a website can feel like.
High motion
Scroll-driven, cinematic, alive.
Ecommerce
Product discovery that sells through feel.
Perfume & beauty
Mood, ritual and quiet luxury.
Real estate
Property with presence.
3D experiences
Products and worlds you can turn, open and explore.
Minimal & luxury
Restraint, type and space.
Explore all
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Found a direction? Let’s build yours.
Save the experiences you like, compare them, and send Anika the shortlist — or simply start the conversation.
Selected references and open-source demonstrations are presented to communicate possible website directions. They were created by their respective authors, credited on each page. Final client websites are customized for each brand, business and project.